A SPORTS-FASHION retailer officially opened a new store within a town centre shopping complex at the weekend… much to the delight of trainer lovers.

JD Sports has spent the last few months refitting a large premises in the Lion Walk Shopping Centre and finally welcomed its first customers on Saturday.

Occupying the units which were previously home to Topshop and Topman, the self-dubbed King of Trainers’ new shop will stock brands such as Nike and Adidas.

The clothing and trainer company already has a store in the town’s Culver Square Shopping Centre, although this site is believed to be much larger.

Chelmsford Weekly News:

Speaking about the launch a spokesman for JD Sports said: “We are delighted to open a second JD store in Colchester.

“This will offer our shoppers a wider selection from our extensive range of the best sports fashion wear.”

The official launch was overseen by Lion Walk Shopping Centre manager Martin Leatherdale, who is also a councillor for Lexden and Braiswick.

He added: “Welcome to your new home JD Sports. What an amazing team. Pleasure to open Colchester’s newest flagship proposition.”

JD Sports’ Lion Walk Shopping Centre site will be open from 9am until 6pm Monday to Friday and 10am until 4.30pm on Sundays.

To find out more visit jdsports.co.uk or lionwalkshopping.com.