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Bookies set to open in High St
2:00pm Thursday 31st October 2013 in News
A FAMOUS bookmakers is looking to bring a fourth store to Chelmsford.
William Hill wants open in the former home of photography retailer Jessops, which left the High Street earlier this year.
The betting giant already has three shops in the city - in Baddow Road, Broomfield Road and Melbourne Parade.
The firm believes the building will provide an excellent base and bring new jobs to the city.
Media relations officer Joe Crilly said: “We always undertake extensive market research when looking at places to open new stores.
“That is the reason we have chosen this location, because of that research and if the shop does open, we will be creating at least two permanent positions and two or three part-time positions.
“The stores we already run in Chelmsford will remain open too.”
Dick Madden, Conservative city councillor for Moulsham and Central, the ward the premises is in, said it was good to see an empty shop unit on the verge of being occupied again.
Mr Madden said: “In the city centre and Moulsham Street, you don’t want to see empty shops, we want to see shops that are filled because empty shops don’t promote the city positively.
“I myself do not gamble and you might ask whether a betting shop is the most suitable thing to go in there during these times of austerity.
“But at the end of the day, it will be competition and it is down to individual punters whether they bet and where they choose to go.”
Chelmsford council is expected to make a decision on the application by the end of the year.
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